Cassandra Shearer | cgshearer@gmail.com | 315.720.2500





An experiment in creating an ad campaign for a burlesque show inspired by nostalgia for old circus posters. Includes a poster, newspaper ad, and coaster.









A less serious approach to the greeting card. Created for people who are tired of spending half-an-hour trying to find a card that isn’t sickeningly sappy or sentimental. Includes logo, greeting cards, packaging and gift wrap.
~ Education
(2005-2009)
Rochester Institute of Technology
School of Design
Bachelor of Fine Arts
Graphic Design
Concentration in
Psychology
GPA 3.213
PFOS 3.544
(2004-2005)
Onondaga Community College
Business & Architecture
~ Skills
Proficient in
Creative Suite 3
Microsoft Office
Platforms
Mac OSX
Windows XP
Knowledge in
Dreamweaver
Flash
Other
Illustration
Art Directing Photoshoots
Metalworking &
Jewelry Design
Packaging Design
~ Experience
(Summer 2008)
Rapid Printing Services
Graphic Design Intern
Victor, NY
(August 2008)
Alina Blooms
Identity and Business Card
Victor, NY
(December 2007 - March 2008)
Teacher’s Assistant
Foundations 3D Design
Rochester, NY
(February 2008)
Myrmidon Studio
Identity and Business Card
Rochester, NY
(August 2009 - Present)
Magnolia’s Deli & Cafe
Server
Rochester, NY
(April 2007 - December 2007)
MacGregor’s Grill & Tap Room
Server
Rochester, NY
(November 2004 - September 2006)
Hollister Clothing Company
Brand Representative
Syracuse, NY
~ Awards
(2003)
Everson Museum of Art
Collage Exhibited in Student Show
(2003)
Scholastic Art Awards
Honorable Mention







I am like a Magpie when it comes to anything that sparkles, especially jewelry. In college I was able to expand my interest by working in the metals studio and creating some of my own jewelry and sculptural objects. These are just a few pieces I have created. Copper and silver leaves, copper and silver “present” box and a silver ring with diamonds.









An informational book on how to make a banana split, fully illustrated and targeted towards children.






Branding for a new “orange creamsicle” drink intended to be sold in upscale coffee shops. Includes logo design, packaging and point of purchase.







Collaborating with photographer Danielle Faletra was a great experience during this ad campaign for H&M. The goal was to breathe new life into the fashion company by showing woman that H&M jeans give you confidence and sex appeal in any situation, no matter how mundane it may be.





Editorial spread for Voodoo Doughnuts, an alternative doughnut shop in Oregon. Colored pencil on vellum.







Editorial spreads for an article on Bat For Lashes’ Natasha Khan. The article talks about Natasha’s career path and her mysterious alter ego, Pearl.